brand-name

1 of 2

adjective

ˈbran(d)-ˈnām 

1

: of or relating to a brand name

brand-name products

2

: having a well-known and usually highly regarded or marketable name

brand-name authors

the … party lacks brand-name guests or good food

—Ryan Lizza

brand name

2 of 2

noun

1

: an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark

2

: one having a well-known and usually highly regarded or marketable name

Examples of brand-name in a Sentence

Noun

The drug is sold under several brand names.

Recent Examples on the Web

Adjective

Steer clear of unfamiliar sites offering unrealistic discounts on brand-name merchandise. —Zak Doffman, Forbes, 20 Nov. 2024

Target is discounting its own line of turkeys, so there’s no payment coming from a brand-name producer. —Mark Dent, thehustle.co, 15 Nov. 2024

Noun

In her role as chief blender, Walker, who is no relation to the brand name, is tasked with creating flavor inspiration from the brand’s 10 million casks stored across Scotland—the world’s largest collection of whiskies to be exact. —Katie Kelly Bell, Forbes, 6 Nov. 2024

The cheeses were sold under several brand names—Aldi, La Bonne Vie, Market Basket and Supreme—but may all be contaminated with listeria after contact with the processing equipment at Savencia's Lena facility. —Aliss Higham, Newsweek, 5 Nov. 2024

Word History

First Known Use

Adjective

1935, in the meaning defined at sense 1

Noun

1922, in the meaning defined at sense 1

Legal Definition

brand name

noun

: trade name