co-brand
verb
co-branded; co-branding; co-brands
: to market or issue (something, such as a credit card) in conjunction with another company so that the product bears the name of both
Examples of co-brand in a Sentence
Recent Examples on the Web
The Zadig & Voltaire founder is co-branding an existing boutique to combine his cornerstone contemporary brand and his luxury cashmere label Pellat-Finet.
—
Rhonda Richford, WWD, 25 Nov. 2024
Designed with Calm’s app store presence in mind, the co-branded can brings Calm’s digital offering to all its distribution points across the US, solidifying both brands’ leading positions in their respective category.
—Angela Lei, Forbes, 23 Oct. 2024
Airlines make billions from their loyalty programs and co-brand credit card deals.
—Bill Hardekopf, Forbes, 26 Sep. 2024
The most obvious thing to notice is the large canopy, co-branded with EVgo and GM Energy, similar to those found at virtually every gas station across the country.
—Jonathan M. Gitlin, Ars Technica, 12 Sep. 2024
The chargers will be co-branded by EVgo and GM Energy, but any EV can use them.
—Mark Phelan, Detroit Free Press, 12 Sep. 2024
The economics of the brand itself can also play a role in the success of a co-brand partnership.
—Nerdwallet, Orange County Register, 10 Sep. 2024
Custom 15-second spots co-brand the shopping feature and the show.
—Dade Hayes, Deadline, 15 Aug. 2024
Top travel credit cards include flexible rewards cards and those that are co-branded with another program, such as hotel credit cards and airline credit cards.
—Tribune News Service, The Mercury News, 3 July 2024
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Rhonda Richford, WWD, 25 Nov. 2024
Designed with Calm’s app store presence in mind, the co-branded can brings Calm’s digital offering to all its distribution points across the US, solidifying both brands’ leading positions in their respective category.
—Angela Lei, Forbes, 23 Oct. 2024
Airlines make billions from their loyalty programs and co-brand credit card deals.
—Bill Hardekopf, Forbes, 26 Sep. 2024
The most obvious thing to notice is the large canopy, co-branded with EVgo and GM Energy, similar to those found at virtually every gas station across the country.
—Jonathan M. Gitlin, Ars Technica, 12 Sep. 2024
The chargers will be co-branded by EVgo and GM Energy, but any EV can use them.
—Mark Phelan, Detroit Free Press, 12 Sep. 2024
The economics of the brand itself can also play a role in the success of a co-brand partnership.
—Nerdwallet, Orange County Register, 10 Sep. 2024
Custom 15-second spots co-brand the shopping feature and the show.
—Dade Hayes, Deadline, 15 Aug. 2024
Top travel credit cards include flexible rewards cards and those that are co-branded with another program, such as hotel credit cards and airline credit cards.
—Tribune News Service, The Mercury News, 3 July 2024
Dictionary Entries Near co-brand
Cite this Entry
“Co-brand.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/co-brand. Accessed 18 Dec. 2024.
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