direct marketing

noun

: marketing by means of direct communication with consumers (as through catalogs and telemarketing)

Examples of direct marketing in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Auto components; automobiles; distributors; diversified consumer services; hotels, restaurants & leisure; household durables; internet & direct marketing retail; leisure products; multiline retail; specialty retail; textiles, apparel & luxury goods. Paulina Likos, CNBC, 18 Feb. 2025 And since 1995, the European Union and its member countries have allowed individuals to object to using their information for direct marketing purposes. Corey G. Johnson, ProPublica, 5 Feb. 2025 Cynthia, a graduate of Harvard Business School, always had a refined palate for wine, particularly after living in France and creating a direct marketing travel club for American Express. Andrew Watman, Forbes, 28 Dec. 2024 Some are moving toward marketing and presenting art through new venues such as direct marketing, supported by some nonprofit arts and entrepreneur support groups. Debra Utacia Krol, USA TODAY, 28 Nov. 2024 See all Example Sentences for direct marketing 

Word History

First Known Use

1961, in the meaning defined above

Time Traveler
The first known use of direct marketing was in 1961

Dictionary Entries Near direct marketing

Cite this Entry

“Direct marketing.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/direct%20marketing. Accessed 22 Feb. 2025.

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