merchandising

noun

mer·chan·dis·ing ˈmər-chən-ˌdī-ziŋ

variants or less commonly merchandizing

: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling

Examples of merchandising in a Sentence

She is the company's director of merchandising. The film made a lot of money thanks to strong merchandising. Most of the movie's earnings came from merchandising and not ticket sales.

Recent Examples on the Web

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Riva was general manager of brand partnerships and merchandising at NMG. —

David Moin, WWD, 10 Jan. 2025 According to the report, Advance Auto Parts’ plan to improve business performance focuses on three categories: store operations, merchandising and the supply chain. —

Dominique Williams, Sacramento Bee, 1 Jan. 2025 Mercedes Feller is Balsam Hill's vice president of merchandising. —

Maggie Gillette, Better Homes & Gardens, 27 Dec. 2024 Maria Salcedo is the senior vice president of merchandising at Ulta Beauty in Bolingbrook, Illinois. —

Sophia Panych, Allure, 2 Dec. 2024 See all Example Sentences for merchandising