1
: a price at which an article is resold by a business concern that buys it for resale
2
a
: a price suggested (as by a producer) as proper to be charged on resale of an article usually to the ultimate consumer
b
: a stipulated price under the various state price maintenance laws at which a branded article must be resold as agreed with the brand owner or a minimum price below which such article cannot be lawfully resold
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Merriam-Webster unabridged
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