subtrend
noun
sub·trend
ˈsəb-ˌtrend
variants
or sub-trend
plural subtrends or sub-trends
: a trend that is part of or secondary to a more prevalent trend
Within the long-established suburban trend of proliferating places offering $4 coffee drinks, there is a subtrend of coffeehouses that see themselves as something more. Their approaches differ, but a common theme is a whole lot of mocha-flavored creativity.—Bill Osinski
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Merriam-Webster unabridged
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