time of day

1

a

: the time as indicated by the clock

asked him what time of day it was

b

: the present time

it is unnecessary at this time of day to argue that the world is round

2

a

: the state of the case : the true situation

he's been here long enough to know the time of day

b

: the latest fashion

has long set the time of day in … champagnes

—New Yorker

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