brand-name

1 of 2

adjective

ˈbran(d)-ˈnām 

1

: of or relating to a brand name

brand-name products

2

: having a well-known and usually highly regarded or marketable name

brand-name authors

the … party lacks brand-name guests or good food

—Ryan Lizza

brand name

2 of 2

noun

1

: an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark

2

: one having a well-known and usually highly regarded or marketable name

Examples of brand-name in a Sentence

Noun

The drug is sold under several brand names.

Recent Examples on the Web

Adjective

To secure favorable placement for their drugs on insurance formularies, pharmaceutical companies offer PBMs significant rebates—particularly for higher-cost, brand-name medications, even when less expensive generics or biosimilars are available. —Robert Pearl, Forbes, 28 Oct. 2024

The law also authorized Medicare to impose price controls on a growing list of brand-name medications—even though most of the drugs selected for this program already cost around $1 per day. —Tomas J. Philipson, Fortune, 24 Oct. 2024

Noun

Duloxetine is a common antidepressant sold under the brand name Cymbalta. —Claire Bugos, Verywell Health, 25 Oct. 2024

Over 7,000 bottles of the antidepressant medication duloxetine, sold under the brand name Cymbalta, have been recalled, the FDA announced. —Korin Miller, Health, 24 Oct. 2024

Word History

First Known Use

Adjective

1935, in the meaning defined at sense 1

Noun

1922, in the meaning defined at sense 1

Legal Definition

brand name

noun

: trade name