as in switcheroo
US
a selling method in which a customer is attracted by the advertisement of a low-priced product but then is encouraged to buy a more expensive one
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Recent Examples of bait and switch
The fake movie would be promoted and then audiences would get the bait and switch of a lifetime in the theater.
—
Zack Sharf, Variety, 25 July 2024
This one’s cheerfully grandiose title is, unsurprisingly, a bait and switch: These are sad songs, small in scope and size (none run past four minutes).
—Jonathan Bernstein, Rolling Stone, 4 July 2024
It was passed because hundreds of thousands of people are duped into bait and switch contracts with variable rates.
—Reader Commentary, Baltimore Sun, 6 May 2024
This was the essential bait and switch of couples therapy.
—Leslie Jamison, The New Yorker, 15 Jan. 2024
See all Example Sentences for bait and switch 
Zack Sharf, Variety, 25 July 2024
This one’s cheerfully grandiose title is, unsurprisingly, a bait and switch: These are sad songs, small in scope and size (none run past four minutes).
—Jonathan Bernstein, Rolling Stone, 4 July 2024
It was passed because hundreds of thousands of people are duped into bait and switch contracts with variable rates.
—Reader Commentary, Baltimore Sun, 6 May 2024
This was the essential bait and switch of couples therapy.
—Leslie Jamison, The New Yorker, 15 Jan. 2024
See all Example Sentences for bait and switch
Recent Examples of Synonyms for bait and switch
Noun
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Remember that the report by users is that the language switcheroo only seems to happen when the chain of thought is underway.—
Lance Eliot,
Forbes,
15 Jan. 2025
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All in the Family Mini Kim and mini Khloé pulled a switcheroo with their T-shirts — a favorite pastime of theirs, according to Khloé who posted this adorable pic.—
Andrea Wurzburger,
People.com,
15 Jan. 2025
Noun
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Offensive coordinator Chip Kelly believes the strong bond in the locker room played a role in the late-season turnaround.—
Cameron Teague Robinson,
The Athletic,
21 Jan. 2025
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Lockport 20-3 (4) Storybook turnaround season even draws CBS Chicago to visit Porters for a segment. 4.—
Jeff Vorva,
Chicago Tribune,
21 Jan. 2025
Noun
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Trump, who previously supported a TikTok ban, later flip-flopped on the matter.—
Salvador Rodriguez,
CNBC,
18 Jan. 2025
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But others have pointed to the timing of his flip-flop coming after Trump met with a billionaire hedge fund manager whose trading group owns a major stake in ByteDance, TikTok's parent company.—
Bobby Allyn,
NPR,
17 Jan. 2025
Noun
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But that longstanding status quo has now been shaken — a turnabout for Hezbollah that has opened a new political chapter in Lebanon.—
Christina Goldbaum,
New York Times,
10 Jan. 2025
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Pakistan’s frustrations with the Taliban represent a sharp turnabout.—
Zia ur-Rehman,
New York Times,
1 Jan. 2025
Noun
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So the practice of love turns on a renunciation of control.—
Sean Illing,
Vox,
9 Dec. 2024
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Syria The large question hanging over our Syria policy is whether the rebel group chiefly responsible for toppling the Assad regime, Hayat Tahrir al-Sham, or Organization for the Liberation of the Levant, is sincere in its renunciation of terrorism and Taliban-style Islamism.—
Bret Stephens,
The Mercury News,
12 Dec. 2024
Noun
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Read More: How Thailand’s Deputy Prime Minister Pushed Through Asia’s First Cannabis Legalization Cannabis advocacy groups and businesses have voiced their opposition to the policy volte-face, staging rallies and threatening a legal challenge against the premier.—
Pathom Sangwongwanich / Bloomberg,
TIME,
27 June 2024
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The policy volte-face is another blow to Thailand’s nascent cannabis industry after decriminalization was pitched as a way to boost agricultural income and wellness tourism.—
TIME,
TIME,
10 May 2024
Noun
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Subscriptions like Billie cover this for you without a second thought.—
Sabina Wizemann,
Good Housekeeping,
30 Nov. 2022
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In America, the allure of material comfort is accepted without a second thought.—
Sarah Zhang,
The Atlantic,
20 Nov. 2022
Noun
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The retraction notices alert readers to those publications.—
IEEE Spectrum,
IEEE Spectrum,
30 Dec. 2024
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Several months later, Beth disavowed her complaints in a retraction posted to McSweeney’s.—
Gary Baum,
The Hollywood Reporter,
20 Nov. 2024
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Cite this Entry
“Bait and switch.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/bait%20and%20switch. Accessed 24 Jan. 2025.
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