1
as in trademarks
a device (as a word) identifying the maker of a piece of merchandise and legally reserved for the exclusive use of that person or company
a company that was sued for using a name that was very similar to a rival's brand
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2
as in stains
a mark of guilt or disgrace
always felt that her shabby clothes showed the brand of poverty
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3
as in swords
a hand weapon with a length of metal sharpened on one or both sides and usually tapered to a sharp point
on the battlefield lies our hero, slain by some fell brand
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as in etches
to produce a vivid impression of
the exact words my father spoke as he left us are branded in my memory
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Merriam-Webster unabridged
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