gimmickry
noun
gim·mick·ry
ˈgi-mi-krē 
plural gimmickries
: an array or profusion of gimmicks
also
: use of gimmicks
Examples of gimmickry in a Sentence
a lot of marketing gimmickry and hype
Recent Examples on the Web
It was played as a statement of women’s liberation (a saying at the time), but mostly was just immensely watched gimmickry.
—
Greg Cote, Miami Herald, 10 Jan. 2025
Yes, there is all manner of Wall Street gimmickry coming down the pike (all of it eager for your funds).
—James Berman, Forbes, 6 Jan. 2025
Out of their camp has come some of the most innovative and bold Atlanta rap of the 2020s (WLR and AGC), as well as some music that is straight-up uninspired gimmickry (Say hi to Destroy Lonely’s LOVE LAST FOREVER).
—Alphonse Pierre, Pitchfork, 4 Nov. 2024
Alex and the band capitulated, with the proviso that the video would be free of gimmickry.
—Marc Weingarten, Los Angeles Times, 21 Oct. 2024
See all Example Sentences for gimmickry 
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Greg Cote, Miami Herald, 10 Jan. 2025
Yes, there is all manner of Wall Street gimmickry coming down the pike (all of it eager for your funds).
—James Berman, Forbes, 6 Jan. 2025
Out of their camp has come some of the most innovative and bold Atlanta rap of the 2020s (WLR and AGC), as well as some music that is straight-up uninspired gimmickry (Say hi to Destroy Lonely’s LOVE LAST FOREVER).
—Alphonse Pierre, Pitchfork, 4 Nov. 2024
Alex and the band capitulated, with the proviso that the video would be free of gimmickry.
—Marc Weingarten, Los Angeles Times, 21 Oct. 2024
See all Example Sentences for gimmickry
Dictionary Entries Near gimmickry
Cite this Entry
“Gimmickry.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/gimmickry. Accessed 22 Jan. 2025.
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