1
as in ruse
a clever often underhanded means to achieve an end
that free dinner is just a sales gimmick to get you to listen to their sales pitch
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2
as in gadget
an interesting and often novel device with a practical use
a car equipped with a parking spot locator and other neat gimmicks
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3
as in hitch
a danger or difficulty that is hidden or not easily recognized
the deal sounds too good to be true, so make sure there aren't any gimmicks
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Examples Sentences
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Recent Examples of gimmick
The Hill: Congress’s budget gimmicks reveal a history of failure.
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Jonathan Easley, The Hill, 5 Dec. 2024
Rather than hide the problem with gimmicks such as the school dashboard, California should own up to it and embrace successful examples such as those in Tahoe and Grass Valley.
—Dan Walters, The Mercury News, 15 Dec. 2024
On the Calculation of Volume’s premise could, in other hands, be reduced to a gimmick.
—Rhian Sasseen, The Atlantic, 12 Dec. 2024
Traditionally, advent calendars were a fun but low-key holiday gimmick.
—Tanya Tianyi Chen, Glamour, 4 Dec. 2024
See all Example Sentences for gimmick 
Jonathan Easley, The Hill, 5 Dec. 2024
Rather than hide the problem with gimmicks such as the school dashboard, California should own up to it and embrace successful examples such as those in Tahoe and Grass Valley.
—Dan Walters, The Mercury News, 15 Dec. 2024
On the Calculation of Volume’s premise could, in other hands, be reduced to a gimmick.
—Rhian Sasseen, The Atlantic, 12 Dec. 2024
Traditionally, advent calendars were a fun but low-key holiday gimmick.
—Tanya Tianyi Chen, Glamour, 4 Dec. 2024
See all Example Sentences for gimmick
Recent Examples of Synonyms for gimmick
Noun
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His repetitive claim of being open and transparent is a ruse.Reader Commentary, Baltimore Sun, 23 Dec. 2024
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Still, even if his insanity plea is a ruse or even a supremely deadpan joke, this CIA isn't going to make its way onto anyone's list of best companies to work for.Tom Gliatto, People.com, 20 Dec. 2024
Noun
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Hackers use a variety of methods to turn your gadgets into botnet zombies.Alex Vakulov, Forbes, 22 Dec. 2024
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Watch Ice Age: A Mammoth Christmas on Disney+ 8-Bit Christmas If the latest and greatest game or gadget tops your child's wish list, then 8-Bit Christmas (2021) is the film for you!Skyler Caruso, People.com, 21 Dec. 2024
Noun
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Planning out your New Year’s Eve celebration not only ensures that everything goes off without a hitch but also guarantees that your party will be the first hot topic of the group chat to kick off the New Year. 1.Belle Bakst, Bon Appétit, 20 Dec. 2024
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However, despite the wacky endeavors before the fight, the match went off without a hitch.Joseph Epstein, Newsweek, 10 Dec. 2024
Noun
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Additionally, texts and calls from other people who interacted with the Salt Typhoon targets were inherently also caught up in the espionage scheme.Lily Hay Newman, WIRED, 26 Dec. 2024
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The highest penalty provided by the scheme would be $1,000 for going 40 or more mph over the speed limit in a work zone with workers present.Racquel Bazos, Baltimore Sun, 24 Dec. 2024
Noun
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This is an important reminder that AI is just a tool.Arianna Huffington, TIME, 21 Dec. 2024
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But while telltale signs still exist, all indications for 2025 warn threats will become more sophisticated as AI tools are continually improved.Zak Doffman, Forbes, 21 Dec. 2024
Noun
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The Weather Prediction Center said in its Thursday afternoon forecast that there is a moderate risk of a swath of the Upper Midwest from northern North Dakota to eastern Wisconsin seeing more than six inches of snowfall.James Powel, USA TODAY, 20 Dec. 2024
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Watch your landing: Your landing should be soft to absorb the force of the jump and reduce injury risk.Sherri Gordon, Health, 19 Dec. 2024
Noun
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The gods prove cruel but not omnipotent, and the modern settings exert their own redemptive pull; the final effect is that of a magic trick, in which the characters manage, in each film’s miraculous closing moments, to slip the bonds of tragedy.Justin Chang, The New Yorker, 18 Dec. 2024
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As for the pineapple addition to the drink, eating the fruit is another common, nonmedical trick that people suggest for getting labor started (some people also swear by it when trying to conceive).Stephanie McNeal, Glamour, 18 Dec. 2024
Noun
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Avoid the pitfalls of becoming a leader who seems entitled or disconnected from the daily challenges of their teams.Joseph Edgar, Forbes, 20 Dec. 2024
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Yet none of these explanations alone is sufficient to fully explain what’s been observed so far, and all have pitfalls, leaving the question of illness severity unresolved according to reporting from STAT News.Lauren Leffer, Popular Science, 18 Dec. 2024
Thesaurus Entries Near gimmick
Cite this Entry
“Gimmick.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/gimmick. Accessed 31 Dec. 2024.
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