ASSURE Synonyms: 60 Similar and Opposite Words

Q: How is the word 'assure' distinct from other similar verbs?

Some common synonyms of assure are ensure , insure , and secure . While all these words mean "to make a thing or person sure," assure distinctively implies the removal of doubt and suspense from a person's mind. // I assure you that no harm will be done

Q: How does the word 'ensure' relate to other synonyms for 'assure'?

Ensure , insure , and assure are interchangeable in many contexts where they indicate the making certain or inevitable of an outcome, but ensure may imply a virtual guarantee. // the government has ensured the safety of the refugees

Q: Where would 'insure' be a reasonable alternative to 'assure'?

The synonyms insure and assure are sometimes interchangeable, but insure sometimes stresses the taking of necessary measures beforehand. // careful planning should insure the success of the party

Q: In what contexts can 'secure' take the place of 'assure'?

In some situations, the words secure and assure are roughly equivalent. However, secure implies action taken to guard against attack or loss. // sent reinforcements to secure their position

assure

verb

ə-ˈshu̇r

Definition of assure next

as in to reassure

to ease the grief or distress of a minister choosing just the right words to assure the grieving parents of the fallen soldier

Synonyms & Similar Words

Relevance

Antonyms & Near Antonyms

as in to ensure

to make sure, certain, or safe security measures that assured our safety

Synonyms & Similar Words

Antonyms & Near Antonyms

Synonym Chooser

How is the word assure distinct from other similar verbs?

Some common synonyms of assure are ensure, insure, and secure. While all these words mean "to make a thing or person sure," assure distinctively implies the removal of doubt and suspense from a person's mind.

I assure you that no harm will be done

How does the word ensure relate to other synonyms for assure?

Ensure, insure, and assure are interchangeable in many contexts where they indicate the making certain or inevitable of an outcome, but ensure may imply a virtual guarantee.

the government has ensured the safety of the refugees

Where would insure be a reasonable alternative to assure?

The synonyms insure and assure are sometimes interchangeable, but insure sometimes stresses the taking of necessary measures beforehand.

careful planning should insure the success of the party

In what contexts can secure take the place of assure?

In some situations, the words secure and assure are roughly equivalent. However, secure implies action taken to guard against attack or loss.

sent reinforcements to secure their position

Examples Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.

Recent Examples of assure Republicans early Wednesday could be assured of having 52 seats. —

Ian Swanson, The Hill, 6 Nov. 2024 His pre-election comments appeared posed to both assure the public and warn off those who might wish to do harm to election workers and voters. —

The Arizona Republic, 5 Nov. 2024 Yet, Bouchard’s popularity was such that he was almost assured to be elected to his seventh four-year term with about 60% of votes tallied, while Kohli polled about 40%, with 75% of precincts reporting. —

Bill Laytner, Detroit Free Press, 6 Nov. 2024 Curley mentioned that prior to the election, they were assured the process would run smoothly. —

Arlyssa D. Becenti, The Arizona Republic, 6 Nov. 2024 See all Example Sentences for assure

Recent Examples of Synonyms for assure

Verb

This focus on the business rather than the person behind it can be reassuring in industries where dependability and consistency matter most.

Jodie Cook, Forbes, 5 Nov. 2024
In Phoenix, Arizona Secretary of State Adrian Fontes reassured Arizonans that election officials were ready for a long but efficient election day.

Seema Mehta, Los Angeles Times, 5 Nov. 2024