marketing
noun
mar·ket·ing
ˈmär-kə-tiŋ
1
a
: the act or process of selling or purchasing in a market
did most of her marketing in local stores
b
: the process or technique of promoting, selling, and distributing a product or service
New automobiles are the subject of intense marketing.
2
: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer
The company will increase its budget for marketing.
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Merriam-Webster unabridged
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